Be a world-wide leader in every market segment we serve by providing, at the right time, at the right cost and at the right price, innovative product identification solutions.

This is the goal and the ambition I formulate for Datamax-O’Neil for the benefits of our customers, employees, and shareholders.

We have chosen the "F.I.R.S.T." approach as the right way to implement an operational and dynamic quality management system to contribute to this target.

The "F.I.R.S.T." principles are to be integrated into the behavior, the development and management of each activity within Datamax-O'Neil.

Commitment to safety management and environmental protection is also fundamental when driving the development of our activities.

I am committed to the "F.I.R.S.T." approach and I take responsibility for ensuring it is applied to the whole Datamax-O'Neil organization.

Omar Kerbage
President
Dover Product Identification Group